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Rohan Shetty
Digital PR Lead · Adocentral
Rohan runs digital PR and link acquisition at Adocentral. He builds the story angles, data studies and journalist relationships that earn coverage in national and trade publications, and he tracks how earned mentions translate into brand search, referral traffic and durable authority.
Areas of expertise
Digital PRLink acquisitionBrand mentions
Posts by Rohan Shetty
Digital PRAnatomy of a data study that earned 412 linksA walkthrough of the data study, the pitch, the three weeks of follow up, and the things that did not work.Mar 12, 2026 · 14 minStrategyWhy we stopped reporting on rankings (and what we report instead)Ranking reports made our clients anxious about the wrong things. Replacing them with a smaller, sharper set of metrics changed the conversation.Jan 02, 2026 · 8 min
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